The situation
A client-editable outbound email system: templates live in Google Sheets, n8n polls hourly, picks the next step per lead, sends through Gmail like normal outreach, and logs status back to the sheet.
All case studies
Automation
AI Outbound Email Sequencing
Client-editable Gmail sequences that run hourly from a Google Sheet, zero manual sending.
n8nGmailGoogle Sheets
The problem
Outbound follow-up died whenever someone forgot to send the next email, and clients needed to change copy without waiting on a developer.
What we built
Two parallel sequences driven from a template sheet, hourly n8n trigger, sequence logic per lead, natural Gmail delivery, and status logging so progress is visible and re-runs are safe.
What the system does
- Client-editable templates in Google Sheets
- Two parallel outreach sequences
- Hourly automation with status tracking
- Natural Gmail delivery (not a bulk blaster)
How it’s wired
The production n8n workflow , triggers, retries, and write-backs , not a slide-deck diagram.
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